Boenicke
Boenicke Audio was founded in 1999. In today’s hifi market with an overwhelming number of brands (some say 20,000 worldwide!), we’ve scrutinized each of our products, asking ourselves, “does anyone really need this?” So Boenicke Audio has grown slowly and organically, not focusing on the number of units to be sold but rather on the quality and relevancy of our products.
As many loudspeakers as there are in the world, they can roughly be broken down into three main categories. The first is the loudspeaker that has been “invented” time and time again: a bass-reflex box made from MDF with foam dampen- ing, a dome tweeter, one or two cone-drivers on the perpen- dicular front baffle, plastic (lacquer) coating, mount spikes, and a standard crossover network.
Many “big” loudspeaker manufacturers don’t even have
real in house skill anymore, but have their models designed by third parties who don’t have a true emotional link to the finished product. This is a fact, and we think that it might be one of the main reasons why the hifi product market seems to have become so impersonal.
This tired, passionless method of creation leads to a world where the retail value of a product is perceived as paramount. In this world it’s more about buying and selling (and this is only possible if 99% of all gear is exchangeable) than about finding a really good product and keeping it for many years of pleasure and excitement.
20 years ago there might have been fewer models with “per- fect” piano high gloss finish, but there were more models that gave you the opportunity to discover and hear the “handwrit- ing” of the actual designer of that particular model. The ratio between what you see and what you get has actually never been as deceiving and superficial as it is with many of to- day’s loudspeakers.
Boenicke Audio’s goal and deepest wish is to think about, design, build, and market products that are the other way around. We strive, determined to create products that are so much more than what meets the eye, products that reflect an honest way of living and an accuracy of observation.
So, we absolutely can’t justify creating any loudspeakers in this first category of MDF boxes.
The second category of loudspeakers are the brands for whom “less is more” holds true. These brands use better sounding materials for their enclosures than MDF, or build dipole speakers that sometimes use no crossover all at. Whether they are unique or not, these brands create loudspeakers with some true merits.
The third category goes a step further to do things that no one else does.
These loudspeakers actively boost sound reproduction qual- ity by adding certain elements to the signal path, to the enclosure, drivers, or any other part of the speaker. So doing, these brands create loudspeakers with a true identity and
real, unique selling propositions. There are very few speaker- building companies who clearly find themselves in this category and we are deeply convinced that Boenicke Audio is the leader and only true contender.
Sven Boenicke, the founder, head, and owner of Boenicke Audio acoustically designs and brings to sonic life every unit that we sell. All our products truly bear Sven’s uncompro- mising handwriting which we consider to be the key factor to create a truly outstanding product and sound experience. All final decisions are made by Sven so it never happens that opposing interests from different departments within the company destroy the vision, unity, and ultimately the quality of a product. The finance department will never forbid the use of superb but costly tuning parts or enclosures milled from massive wood.
Of course, there are many other reasons why Boenicke Audio is truly unique and exceptional. We are one of less than a handful of companies who build their loudspeakers from solid wood.
